Friday, 14 July 2017

Research and Planning 13: Going out and asking our target audience some questions


Yesterday we went and asked 30 of our target audience 3 questions through the use of a digital questionnaire to gain a basis on what type of music video we should be focusing on for our target audience of teenagers to young adults and these were the questions asked and the results:
1. What genre of music do you prefer listening too?
-Mainstream pop
-Hip-Hop
-Foreign 
-Jazz
-Electronic
-RnB and Soul
-Other
2. What type of music videos interest you the most? (Can choose multiple)

-Typical of the genre (i.e stereotypes)
-Colourful and vibrant
-Dull and simplistic
-Features the artist
-Without the artist



*For clarification I did elaborate on what certain words meant in each context. i.e dull as in the opposite of courful not boring and mainstream pop as in the popular tracks we have on currently trending
3. What type of artists do you listen to the most?  (Can choose multiple)
-Female solo
-Male solo
-Girl Groups
-Boy Groups
- Mixed Groups


Here are some of the responses from the questionnaire I made:





From these Results we were happy to see that the top preferences linked with our plans for our music video. Even though originally we were planning todo a dark and mysterious concept we came up with the suggestion of using props such as smoke bombs to add colourful effects which we can manipulate with our edits to create a really nice aesthetic video.  Hopefully, we can interview these people again once our music video is made and see their opinions on it again!

Thank you so much for checking out the update! :)






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